ACC Network Launch Celebration

The goal was not only to celebrate the new brand, but also to showcase all the ACC championships. Photo opportunities were abundant to help bring the brand to life and encourage guests to celebrate all of their hard work launching the network. To enter the event, guests walked through an experiential tunnel that displayed imagery of all the ACC team champions while playing the ACC theme song. The event featured a small stage, television screens, and a branded staircase. Guests were encouraged to follow strategically placed floor decals of the ACC school logos to the ACC Network studio for a semi-private tour.